For the OneDigitalOffice Insurance Portal, I designed a versatile logo that comes in three color variations: two featuring brand-compliant shades of blue and one white, intended for use on dark or colored backgrounds.
The extended version of the logo incorporates arcs that symbolize a circle and consistency, reflecting the platform’s comprehensive and reliable nature, which is crucial in the insurance industry. These arcs also join the letters “O” together, resembling the orbit of satellites, which signifies the interconnected and all-encompassing nature of the platform.
Additionally, there is a simpler font-only version that plays on the contrast of light and bold font weights, ensuring flexibility and adaptability across various applications while maintaining a strong brand identity